DE PERE, Wis. — As an accomplished accountant and administrative office leader, O’Connor Connective has announced the promotion of Ishpeming native Aimee Massie to Chief Financial Officer (CFO).

Massie started her new role this past week after more than 3¢ years as the Office Manager at O’Connor Connective, a strategic marketing communications consultancy in the heart of Wisconsin’s New North region.

“Our team gets done what it needs to because of Aimee. She is our glue — and is at the heart of every facet of our company — from accounting to human resources to client transactions to information technology to community relations,” said Bridget O’Connor, owner and principal of O’Connor Connective, in a press release. “This promotion allows us to more fully realize Aimee’s capacity to strategically guide our business decisions as OCC’s first Chief Financial Officer.”

In her new position, Massie is responsible for the strategic management of accounting and financial functions at O’Connor Connective as well its social enterprise, The Connective: A Place for Women in Business, also located in downtown De Pere. Massie is overseeing the day-to-day accounting, finance, human resources (HR), information technology (IT), and operations for both businesses and affiliated properties.

Massie has worked in the areas of accounting and/or financial management for 15 years, all in the Green Bay, Wisconsin, area.

Before joining O’Connor Connective in 2016, Massie was the CFO at C&C Kegs+ LLC, a North American keg supplier she owned with her husband Cory for three years in De Pere.

Massie who has college degrees in accounting and industrial chemistry technology, also was an accountant at KerberRose and, before that, worked at Humana and Associated Bank.

O’Connor Connective advises CEOs, presidents and senior leaders to communicate their vision to engage, retain and recruit customers, employees and supporters. The company does that by integrating strategy, marketing, public relations, and creative to achieve organizational goals.

For more information on the consultative services of O’Connor Connective, visit oconnorconnective.com.